The course "Fundamentals of Developing and Implementing International Company Strategy" aims to introduce students to the modern methods of strategic competitiveness management based on a balanced structure of core competencies. The basic principles of total cost management (TCM), approaches to long-term product portfolio management and current trends that influence strategic decision-making at the corporate and state levels will be analyzed at the course. Special focus will be given to development and presentation of financial economic models and the use of relevant modern methods of analysis and forecasting for substantiating strategic development plans. Based on the course materials and the competencies formed in the previous minor courses, students will learn to substantiate the internal and external development projects of the company, identify their optimal structure and ensure the effective implementation of the proposed solutions. On completion of the course students will form a set of competencies required for developing and implementing international company strategy as a summarizing stage in the system of management decision-making aimed at advanced development and increasing competitiveness of international business.
Learning Objectives
The aim of the course is to develop students' knowledge and practical skills aimed at developing and implementing the strategy of an international company. To achieve this goal, the main areas of strategic management, project and process management are considered, special attention is paid to application of financial-economic models for strategy development, relevant econometric methods of analysis and forecasting, competitiveness assessment models. On completion of the course students will form a set of competencies required for developing and implementing international company strategy as a summarizing stage in the system of management decision-making aimed at advanced development and increasing competitiveness of international business.
Expected Learning Outcomes
Classifies the basic concepts in the field of strategy development and implementation and highlights the main goals of company cost management while ensuring the effective international business management
Analyzes the factors of the external and internal environment, current strategy of an international company using modern methods of strategic management and highlights the competitive advantages and core competencies of the company, using the principles of the resource-based approach
Uses management tools for projects, project portfolios, processes to achieve the basic target indicators of the company's strategy to ensure the effectiveness of international business
Substantiates the choice of the core competencies structure based on the analysis of the competitiveness factors of an international company and uses a matrix of core competencies to justify the projects scope that ensures effective company's cost management
Formulates strategic alternatives for the development of an international company based on the formed structure of environmental factors and core competencies of the company, justifies the choice of strategy, the composition of external and internal projects (processes). Substantiates the position in the conditions of joint discussion.
Course Contents
Introduction to strategy development and implementation
Strategic management
Project management
Management of core competencies
Development and implementaion of strategy in international business
Assessment Elements
Analysis and defense of the materials of the final business game based on the theory of the course
Analysis and defenсe of the materials of the final business game based on the theoretical section of the course
Homework preparation and presentation
Homework preparation and presentation
Defense of homework based on the theoretical part of the course
Defence of homework based on the theoretical part of the course
Preparation and presentation of materials for the final business game
Preparation and presentation of materials for the final business game
Class attendance and activity in class
Class attendance and activity in class
Interim Assessment
2024/2025 4th module
0.2 * Analysis and defense of the materials of the final business game based on the theory of the course + 0.2 * Class attendance and activity in class + 0.2 * Defense of homework based on the theoretical part of the course + 0.2 * Homework preparation and presentation + 0.2 * Preparation and presentation of materials for the final business game
Bibliography
Recommended Core Bibliography
Cope, A. T., & Robinson, T. R. (2015). International Financial Statement Analysis (Vol. Third edition). Hoboken, New Jersey: Wiley. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsebk&AN=946119
Griffin, R. W., Pustay, M. W. (2019). International Business: a Managerial Perspective. Global Edition, Pearson Education Limited.
Project Management Institute. (2021). A Guide to the Project Management Body of Knowledge (PMBOK® Guide) – Seventh Edition and The Standard for Project Management (ENGLISH): Vol. Seventh edition. Project Management Institute.
Recommended Additional Bibliography
Anderson, M., Asdemir, O., & Tripathy, A. (2013). Use of precedent and antecedent information in strategic cost management. Journal of Business Research, (5), 643. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsrep&AN=edsrep.a.eee.jbrese.v66y2013i5p643.650
Porter, M. E., Kramer, M. R., & Magretta, J. (2014). Strategy and Competition : The Porter Collection. Harvard Business Review Press.
Instructors
Аустер Иван Александрович
Ванина Светлана Сергеевна
Galkina, Anastasia N.
Podchufarov, Andrey
Шилов Максим Анатольевич
Course Syllabus
Abstract
Learning Objectives
Expected Learning Outcomes
Course Contents
Assessment Elements
Interim Assessment
Bibliography
Recommended Core Bibliography
Recommended Additional Bibliography
Authors